Last Updated: June 12, 2026
1. What This Policy Covers
This Cookie Policy explains how Light and Flame Media LLC, doing business as EV Help Hub (“we,” “us,” or “our”), uses cookies and similar technologies on evhelphub.com (the “Website”), and how you can control them. It supplements our Privacy Policy.
2. What Cookies and Trackers Are
Cookies are small text files placed on your device when you visit a website. Some are set by us (first-party cookies) and some are set by other companies whose technology runs on the Website (third-party cookies). We use “trackers” as a catch-all term for cookies plus similar technologies like local storage and pixels. Trackers can be temporary (deleted when you close your browser) or persistent (stored until they expire or you delete them).
3. How Consent Works on This Website
If you visit from the European Economic Area, the United Kingdom, or Switzerland, a consent banner appears before any non-essential trackers run. The banner is provided through Mediavine’s consent management platform (operated with consentmanager) and follows the IAB Transparency and Consent Framework, which lets you accept, decline, or fine-tune consent per purpose and per advertising partner. The full partner list is available inside the banner.
You can change or withdraw your choices at any time using the “Update Privacy Settings” link in the Website footer. If you visit from the United States, the “Your Privacy Choices” footer link lets you opt out of the sale or sharing of personal information for targeted advertising. Our consent platform is also designed to recognize the Global Privacy Control (GPC) signal where required by law.
4. The Trackers We Use
Strictly necessary
These are required for the Website and your privacy choices to work, so they don’t require consent.
| Tracker | Provider | Purpose | Duration |
|---|---|---|---|
Cookies beginning with __cmp |
consentmanager (via Mediavine) | Stores your consent and opt-out choices | Up to 12 months |
Analytics
These help us understand how the Website is used. Where the law requires it, they run only after you consent.
| Tracker | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics 4 | Distinguishes visitors for traffic measurement | 24 months |
_ga_* |
Google Analytics 4 | Maintains session state for measurement | 24 months |
Advertising
Advertising on the Website is managed by Mediavine. Mediavine and its advertising partners set trackers to serve, personalize (only with consent where required), cap, and measure ads. Because programmatic advertising involves many companies, the exact trackers vary by visit. The complete, current list of partners and their individual policies is available through the consent banner and the “Update Privacy Settings” footer link. Durations range from session-only to around 24 months depending on the partner.
Affiliate attribution
When you click an affiliate link on the Website, the affiliate network or the merchant’s own store sets trackers so the retailer knows the referral came from us. These trackers are typically set on the destination site or through the network’s redirect, rather than on evhelphub.com itself.
| Tracker | Provider | Purpose | Duration |
|---|---|---|---|
| Amazon referral cookies | Amazon | Attributes qualifying purchases to our Amazon Associates account | Typically 24 hours |
awc and related |
Awin | Attributes qualifying purchases through Awin merchant programs | Typically around 30 days; varies by program |
| GoAffPro referral cookies | GoAffPro (set on merchant stores such as 3wliners.com) | Attributes qualifying purchases on the merchant’s store to our affiliate account | Varies by merchant program |
Embedded media
YouTube embeds on this site are click-to-load: no YouTube trackers are set until you press play. Once you play a video, the platform hosting it may set trackers under its own policy.
| Tracker | Provider | Purpose | Duration |
|---|---|---|---|
VISITOR_INFO1_LIVE, CONSENT, and related |
YouTube (Google) | Video playback settings, bandwidth estimation, and Google consent state | Up to about 6 months |
vuid |
Vimeo | Video playback analytics | Up to about 24 months |
Google Fonts, which we use to display text, does not set cookies, though delivering the font files sends your IP address to Google’s servers.
5. How to Manage Trackers
You have several layers of control:
- Our consent tools: use the “Update Privacy Settings” or “Your Privacy Choices” link in the footer at any time.
- Browser settings: every major browser lets you block or delete cookies, either entirely or per site. Check your browser’s privacy settings or help pages for instructions.
- Industry opt-outs for interest-based advertising: optout.aboutads.info (DAA), optout.networkadvertising.org (NAI), youronlinechoices.eu (Europe), and adssettings.google.com (Google).
- Google Analytics: the GA opt-out browser add-on blocks GA across all websites.
Blocking trackers will not prevent you from reading the Website, but some features (like remembering your privacy choices or playing embedded video) may not work as intended, and declining advertising consent means ads will be non-personalized rather than removed.
6. Changes to This Policy
We may update this Cookie Policy as our tools or the law change. The “Last Updated” date above reflects the latest revision.
7. Contact
Questions about trackers on this Website? Email [email protected].